Emirates unveils robotic check-in assistant

Sara - Emirates' new mobile robotic check-in system - is, according to the airline, a “technology-focused solution of the future”. 

Located within ICD Brookfield Place in Dubai International Financial Centre (DIFC), the new City Check-in and Travel Store - where Sara lives - provides customers with a convenient way to book travel, check-in for flights, drop off luggage, purchase travel necessities, and save time at the airport.

Airlines News - Emirates unveils robotic check-in assistant
Sara is waiting to help you!

The City Check-in and Travel Store occupies a prime, high-end location within Dubai's financial centre and caters to busy professionals by allowing them to drop off their luggage anywhere from 24 hours to 4 hours before a flight, giving them the freedom to arrive at the airport at their leisure. Customers can access the facility daily from 8:00am to 10:00pm, starting their journey with a smooth check-in process, whether through self-check-in kiosks, dedicated desks with Emirates agents, or with the assistance of Sara — the world's first check-in robot assistant.

Sara, a mobile robotic check-in system, is capable of matching faces with scanned passports, checking passengers in, and directing them to the luggage drop-off area. 

The City Check-in and Travel Store features a 2.5-metre LCD screen displaying the latest destination content from Emirates, alongside additional screens showcasing an interactive touchscreen map. This sleek, modern space offers customers the chance to book tickets, browse travel merchandise, drop off luggage, and check in. Paid valet parking and self-parking options ensure a new check-in experience for Emirates passengers. Visitors can also receive expert advice and offers on popular destinations, with dedicated travel consultants available to assist with ticket purchases for future trips, managing current bookings, buying upgrades, selecting preferred seats, and arranging extra baggage if necessary.

Airlines News - Emirates unveils robotic check-in assistant

Emirates passengers possessing valid boarding passes can explore the surrounding area or unwind before their flight with complimentary access to select lifestyle amenities within ICD Brookfield Place. They can also enjoy exclusive discounts and special offers at various restaurants, fitness centres, and upscale stores, including Josette, 1Rebel, Lulu and the Beanstalk, and Embody Fitness. 

To reach the airport, passengers can opt for a taxi, Emirates chauffeur service, or take a brief 10-minute walk to the Financial Centre Metro Station, which connects directly to Airport Terminal 3 Metro Station.

Read the First-Class.com review of the Business Class experience on Emirates

Read the First-Class.com review of the First Class experience on Emirates

First-Class.com searches hundreds of travel sites at once to help you find the best premium travel offers for both flights and the finest hotels.  Find the best prices for Business Class flights by making searching on First-Class.com

More from First-Class.com
12 Business Class Travel Tips to Help Make Your Experience Perfect! image
First-Class.com - Feature
12 Business Class Travel Tips to Help Make Your Experience Perfect!

There is something quite delightful about “turning left” when you enter an aircraft. This usually means that you are flying in Business...

Read more

12 Best First Class Airlines in the World image
First-Class.com - Feature
12 Best First Class Airlines in the World

First Class cabins are the pinnacle of air travel, offering the epitome of opulence and refinement, redefining luxury for the discerning...

Read more

Maldives Bucket List image
Maldives
Maldives Bucket List

The Indian Ocean nation of Maldives is a dream holiday destination – ideal for families, couples and increasingly singletons looking for an...

Read more