Brussels Airlines teams up with Belgian fashion icon NATAN

18. Oct 2019
by BusinessClass

Brussels Airlines celebrates one of the most iconic designers of Belgium with the introduction of its new Business Class amenity bags in partnership with NATAN. In a new collaboration with Galileo Watermark, the sophisticated NATAN bags were designed in both black and blue and include all the inflight essentials.

Brussels Airlines teams up with NATAN and Galileo Watermark to create a fashion inspired amenity bag for its Business Class passengers on intercontinental flights. The elegant yet functional bags are made from vegan leather and feature a woven hand strap to increase their post-flight usage. The choice to work with NATAN was a logical one as it is a true Belgian icon. The brand has been offering elegant luxury fashion, leather goods and jewellery around the globe since 1983. Edouard Vermeulen, founder of NATAN, is known as the designer of choice for European Royals and in 2017 received the title of Baron from the Belgian King Philippe I. Today, NATAN is a well-established brand in the global fashion industry, with six stores in Belgium as well as international stores in Italy, UK, France, Japan, Korea, The Netherlands and the USA. With this partnership, Brussels Airlines continues to showcase the very best of Belgium, as the airline also does with its partnerships with Belgian star chefs and Belgian chocolate and beer brands to create culinary experiences on board. The beautiful unisex bag is available in Business Class on all North American and African Brussels Airlines flights and is the first launch in a collectible series of three unique designs. The complete collection will roll out over 18 months and the kits also include in-flight essentials like an eye mask, pen, dental kit, socks, ear plugs, moisturiser and lip balm to ensure a comfortable flight. The cosmetics are provided by Belgian brand RainPharma, known for its no nonsense approach to skincare with effective and high-quality products.

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