Air India is on a roll - first privatisation (“re-acquired” by the Tata Group in 2022) then new aircraft orders, complete airline rebrand, new cabins, retrofitting existing fleet, new uniforms … and now it has unveiled a raft of soft-enhancements including premium bedding, tableware and amenity kits.
In December, Air India took delivery of the first of its 20-ordered Airbus A350-900s with five more expected by March. These will fly domestic routes initially before starting long-haul international destinations from next year.
Each A350 features 28 Suites in Business Class, 24 seats in Premium Economy and 264 in economy.
Retrofitted Boeing 777-300 ERs will feature a brand new First Class suite.
Amenity Kits:
Air India has partnered with the luscious Italian family-owned fashion house Ferragamo. Business and First Class passengers will receive a travel set includes luxury soft socks, high-quality eye masks, and earplugs made from recycled plastic, while the toothbrush is crafted from wheat straw. There are also tubes of lip balm, toothpaste, moisturising hand cream and a comb. First Class passengers will get an added bottle of scent.
Air India joins Turkish Airlines in using Ferragamo products - although the Indian carrier will be the first to feature Ferregamo's new international, contemporary logo.
Premium Economy passengers will also receive their own amenity kit from luxury luggage brand - TUMI.
Bedding:
Air India is introducing its own line of premium bedding - for Business and First Class which includes memory foam mattress toppers and duvets and Premium Economy - lush blankets.
TUMI will still provide Business Class and First Class passengers with sleepwear.
Tableware:
Passengers in all the premium cabins are in for a treat when it comes to cutlery, chinaware and glassware.
First Class will enjoy their Indian meals from gold-copper thalis.
All cutlery will be made from stainless steel and tiffin box-shaped salt & pepper shakers with a gold finish will almost-certainly become a “collector's item”. The chinaware will feature Indian - Mandala - designs. And there will also be an amazing-looking tea service. Premium Economy passengers will enjoy a deliciously-designed service plate.
If Air India can successfully integrate all these enhancements, improvements and innovations to its service, it will be one of the finest airlines in the world. Ultimately, it will all be down to the service and how it treats its passengers that will judge its success.
Air India unveils new premium cabins, livery & logo
Air India showcases new uniforms
Read the First-Class.com review of Air India Business Class
Read the First-Class.com article on Vistara's B787-9 Dreamliner
Read the First-Class.com report on Air India's plan to update its widebody cabins
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